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👁️🗨️ Elevate your lash game—curl, lift, and slay all day!
e.l.f. Lash 'N Roll Mascara features a unique double-sided curved silicone brush that lifts, separates, and curls lashes without a curler. Its long-lasting, smudge- and flake-resistant formula ensures all-day wear, while being 100% vegan, cruelty-free, and free from harmful toxins. Perfect for professionals seeking a clean, high-performance mascara that delivers maximum curl and definition with effortless application.




















| Brand | e.l.f. |
| Colour | Black |
| Item form | Gel |
| Product benefits | Curly, Lifts, Separates, Long Lasting |
| Special feature | Long-Wearing |
| Speciality | curlante |
S**H
Great mascara
Nice and light mascara that does not clog your lashes Made my lashes look longer and stayed through the day Stayed put and didn't transfer or smudge onto my lids Nice brush for easy application Gentle on my sensitive eyes Would recommend
M**6
All round Great mascara
Great mascara. Curls lashes. No clumps. Lengthens lashes but gives a natural look. Great price. 2nd purchase. Easy to apply. Definitely recommend
S**E
Great for natural looking lashes
This is a really nice mascara and feels great to use. It applies smoothly and doesn’t clump at all, even after a couple of coats, which I really like. My lashes stay separated and defined rather than spidery or heavy. The formula feels lightweight and comfortable, and it’s easy to build without flaking or smudging throughout the day. It gives a natural, polished look that’s perfect for everyday wear. The only reason I’ve knocked off one star is that it doesn’t add quite as much length as I’d hoped. It’s great for definition and curl, but if you’re looking for dramatic length, you might find it a little subtle. Amazon delivery was fast and efficient, with the mascara arriving well packaged and in perfect condition. Overall, a great mascara for a clean, clump-free finish, and I’d happily recommend it — especially if you prefer a more natural look.
H**N
Good mascara
I like this formulation and the brush is great for applying the product on my shirt fine lashes. It doesn’t seem to run / smudge. This’ll be a subscribe and save for me!
L**A
I wish I found this product sooner!
I’ve always used high-end, expensive mascaras, investing in brands that promise length, volume, and a flawless finish. However, I recently tried this mascara and I must say, it truly rivals those expensive options; at a fraction of the price! The formula applies smoothly without any clumping, giving my lashes a natural yet dramatic look. I love the curved wand that ensures even distribution of the product, reaching every lash for maximum impact with minimum effort. It easily lifts and separates my lashes, making them look fuller and longer without any fuss. This mascara holds throughout the whole day (and night) without smudging or flaking, which is a huuge plus. Overall, it’s a fantastic find that delivers high-end results without breaking the bank. I highly recommend it for anyone looking for an affordable, reliable, and beautifully defining mascara! I wish I had found this product years ago and saved my self likely hundreds of pounds! I was hesitatnt to try because it is cheap, but I am SO glad i did! Don't hesitate to purchase this, you will not be disappointed!
A**L
Average mascara
Not quite as good as the Benefit brand but decent enough for the price.
M**.
Great mascara
Good mascara goes on well , lenthens and thickens lashes , spot on.
E**H
A Great Mascara, Aside from the Smudging
It’s a decent mascara. I like that it’s available in brown. It gives a nice lift whilst still being washable, whereas most washable mascaras make my lashes fall down and immediately revert to straight. It also gives great volume without clumping. The only downside is that it smudges. Despite setting the under-eye with powder, and even trying fixing spray, it still smudges. For that reason, I give it a 4/5. If you don’t have problems with mascara smudging, give it a try. If you do have issues with smudging, give it a miss. I’m not mad I tried it, but I won’t buy it again. Oh, there was also a dark hair INSIDE the package. (No one in my house has dark hair like that.) This made me worry that it was an opened return that they had sold me. Upon taking out the wand, it did look new, so I took a risk and used it. I haven’t got an eye infection from it, so I’m hoping it’s okay. I’d say check the other reviews to make sure this was a one-off and not an ongoing issue. It arrived promptly and well packaged.
M**A
I love this mascara! I love the price too!
e.l.f. Lash ‘N Roll completely exceeded my expectations. The curved brush actually lifts and separates my lashes instead of just coating them, and the curl holds all day without flaking or smudging. One coat gives me a natural, lifted look, and two coats add drama without turning clumpy or spidery. The black shade is rich, and it doesn’t irritate my eyes like some pricier brands have. I’ve spent three times more on mascaras that didn’t perform half as well. This one gives me definition, length, and curl that looks like I actually put effort in, even when I’m rushing. It removes easily, wears comfortably, and feels like a hidden gem in the drugstore aisle. For the price, it’s an absolute steal and one I’ll keep repurchasing!
N**A
ممتاز
السعر والنوعية ممتازين
M**G
Great
Brilliantly lash full .... Longer and very full highly recommended
D**R
Heart break (edit)
Never used it got for somone I loved and we don't talk anymore anyways good product ig Things going good between us and I love it
C**A
Bellissimo prodotto
Bellissimo mascara sia in questa versione marrone che nella versione nera. Super allungate e separa bene le ciglia. Non molto volumizzante, ma non era quello che cercavo. Fa delle ciglia, lunghe ordinate e bellissime. Non cola anche se messa la mattina presto e struccato la sera tardi. Si strucca con facilità. Super consigliato
Trustpilot
2 months ago
2 weeks ago