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✨ Elevate Your Smile Game — Because First Impressions Matter!
Colgate Max White Luminous Toothpaste delivers a clinically proven formula that removes up to 100% of surface stains using its advanced SmartFoam System. With 1450 ppm fluoride, it not only whitens but also strengthens enamel and supports gum health. Its compact 75ml size and plaque-fighting properties make it an essential daily companion for a radiant, confident smile.




| ASIN | B00KQHE9B8 |
| Active Ingredients | Aqua, Sorbitol, Hydrated Silica, PEG-12, Tetrapotassium Pyrophosphate, Sodium Lauryl Sulfate, Aroma, Potassium Hydroxide, Cellulose Gum, Phosphoric Acid, Cocamidopropyl Betaine, Sodium Fluoride, Sodium Saccharin, Xanthan Gum, CI 74160. Contains: Sodium Fluoride Total Fluoride content: 1450 ppm |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | Plaque removal, teeth whitening and fresh breath |
| Best Sellers Rank | 393 in Health & Personal Care ( See Top 100 in Health & Personal Care ) 29 in Toothpastes |
| Brand | Colgate |
| Brand Name | Colgate |
| Capacity | 75 ml |
| Customer Reviews | 4.5 out of 5 stars 6,130 Reviews |
| Flavour | Mint |
| Global Trade Identification Number | 08714789859415 |
| Item Dimensions | 46 x 170 x 38 millimetres |
| Item Form | Paste |
| Item Nype Name | TOOTHPASTE |
| Item Part Number | 3823242 |
| Item Weight | 0.02 Kilograms |
| Item form | Paste |
| Manufacturer | COW13 |
| Manufacturer Contact Information | Guildford Business Park Guildford GU2 8XG |
| Manufacturer Part Number | PL03714A |
| Material Features | Vegan |
| Material Type Free | Alcohol Free |
| Material feature | Vegan |
| Model Number | 61021704 |
| Number of Items | 1 |
| Package Quantity | 1 |
| Package Type Name | Box |
| Packaging Feature | Wrap |
| Recommended Uses For Product | Teeth Whitening |
| Target Audience | Adults |
| Unit Count | 1 count |
T**⚡
✨ Brighten Your Smile with the Power of Charcoal! ✨
PROS: Dual-Action Cleaning: Uses both activated charcoal and mineral micro-particles for a serious surface-level scrub. Clinically Proven: Specifically formulated to tackle up to 100% of surface stains within just two weeks of regular use. Enamel Safe: Despite the "scrubby" nature of the particles, it’s designed for daily use and contains essential fluoride. Freshness Factor: Leaves the mouth feeling incredibly clean with a crisp, minty kick that lasts. Sleek Aesthetic: Let’s be honest—the black-and-white paste looks pretty cool on a toothbrush! CONS: Surface Focus: Like most whitening pastes, this targets surface stains (coffee, tea, wine) rather than deep, intrinsic discolouration. Mess Factor: Charcoal toothpastes can sometimes leave dark splatters in the sink if you aren't a careful rinser! Age Restriction: Not suitable for the little ones (children under 7). The Deep Dive: Why Your Pearly Whites Will Thank You! If you are looking to level up your morning routine, the Colgate Max White Charcoal Toothpaste is a total game-changer for the bathroom cabinet! This isn't just your standard minty paste; it’s a high-tech approach to a brighter smile that feels as good as it looks. The magic really happens in the texture. The combination of activated charcoal and mineral micro-particles creates a satisfying, gentle polishing sensation. It feels like a mini-spa treatment for your teeth every time you brush. Unlike some charcoal products that can feel gritty or "earthy," this formula maintains a smooth, premium consistency that foams up beautifully to reach every nook and cranny. One of the standout features is the 99% naturally derived formula. It manages to be tough on those stubborn coffee and tea stains while staying gentle enough for daily enamel protection. With 1450 ppm of fluoride packed in, it doesn't just "beautify"—it actually works to keep your teeth strong and cavity-free. The 75ml tube is the perfect size for the countertop or a travel bag, and a little goes a long way. After a few days of use, the "squeaky clean" feeling is undeniable. It’s a fantastic, affordable way to maintain a radiant smile without the need for expensive or harsh chemical treatments. If you want a toothpaste that works as hard as you do to stay fresh and bright, this charcoal powerhouse is a top-tier choice!
L**A
Favourite toothpaste
My favourite toothpaste . Tates good , feels good and keeps teeth looking white. Good value for money .
K**R
Colgate Max White
Lovely refreshing toothpaste, leaves your mouth feeling clean.
G**N
Great idea
At first I thought I had wasted my money. Being an ex dental nurse. but I have to admit I think it is showing improvement. So I will keep up the good work. Its a pity nothing for the face !!!.Perhaps that would be a miracle ???
M**N
works impressively although takes a while to see results
very happy with this charcoal toothpaste - didn't think i would be as i always thought these things are fads - but it works surprisingly well - you do have to use it for a couple of weeks to start seeing results - nice to see more natural ingredients these days didn't seem too abrasive either - good value for money compared to similar premium alternatives will definitely re order
R**H
Nice tooth paste no whitening noticed
This is a nice toothpaste overall, but I wouldn’t expect miracles in terms of whitening. I haven’t noticed a whitening since using it personally. That said, I really like the taste and texture & it’s smooth & fresh. If you’re looking for a good everyday toothpaste with a nice feel and flavour, it’s great. Just don’t buy it expecting dramatic whitening results.
S**L
Definitely whitening
Good value and definitely whitening with a great taste
K**1
Its as it says.
Like an ordinary toothpaste
C**E
Calidad precio perfecto
Perfecto producto calidad precio perfecto
Q**Y
ok
ok
L**Y
Bra pris
Billigt och bra.
T**S
genial
ich habe schon viele Zahnpasten ausprobiert, keine hat mich bislang übezeugt... diese Zahncreme ist hingegen der absolute Hammer. Zahnverfärbungen werden sichtbar gemildert, weiße Zähne blitzen nach dem Putzen, der Geruch ist sehr angenehm, deshalb: klare Kaufempfehlung.
M**M
vita tänder
den bästa tandkrämen för vitare tänder till ett hyfsat pris
Trustpilot
2 months ago
2 days ago