Event Planning: Management & Marketing For Successful Events: Become an event planning pro & create a successful event series
Product ID: 27662480
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In this book you will learn how to put on a successful event series that can generate revenue, and become either your main business, or generate leads and exposure to your main business.In this book I walk you through event planning and management fundamentals, and then explain how you can get significant growth in attendance.By the end of this event marketing and management book you will understand the best ways to make money from your events, and how to grow attendance.I welcome you to get this book, and I look forward to helping you create the best event series possible. Latest books update: May 2016 In the latest update of this event marketing book I added more information on event marketing. You will now learn the event marketing that you can do to boost attendance before the event, event marketing you can do during the event to create buzz around your event on social media as it is happening, and strategies you can implement after the event to ensure that the people who attended are happiest, and are most likely to attend your upcoming events. Plus there are email marketing strategies you can implement to ensure that with every event you put on, your own email list grows larger and larger. The latest version of the book an event management checklist to help you make your events more organized, and have better promotion. What is covered in this event marketing and management book? Event marketing - I want your events to grow, so event marketing has the biggest focus in this event marketing book. Event planning - proper event planning is important for your overall event success. This is why you need to have a solid plan for what to do before, during and after the events, and I'll cover that in this event marketing, planning and management book. Event management - your events will be much more likely grow and be successful if you manage them well, and new people come back and invite friends. So your events must be very high quality. This is why event management is extremely important, and I'll cover how to make your events run smoothly so that your attendees are happy. Who this event marketing and event management book is ideally for Business owners who want a new way to promote their business and convert event attendees into clients Business owners who are looking for a new revenue stream for their business People starting an event series or a single event, who need to know how to run events, and how to promote events If you are experienced in the event industry: this event marketing book might not be ideal for you, BUT you might still find a lot of tidbits that might help you do better, and promote more effectively. Hobby and interest group meetings Business events Festivals and music shows Small concerts and entertainment events Technology events with speakers Outdoor events as for hiking groups for example Get more people for your city tours for city guides Conference events (small conferences) Charity events Fundraisers Meetups Get the book now, learn how to manage and promote events, and take the first step to creating your own successful events today! Review: Works best as a beginners guide. - Very handy booklet for beginners. Review: and have had great success implementing things like his marketing templates - I do marketing for a SaaS company, and we have just started doing some promotional events. I've read some of Alex's other marketing books, and have had great success implementing things like his marketing templates, so thought I'd see if he had something for event planning, and sure enough he does! Love this book. This has really helped me successfully plan, manage, and market two events now and the second went better than the first. Highly recommend this book.
| Best Sellers Rank | #962,550 in Books ( See Top 100 in Books ) #30 in Financial Interest #35,272 in Social Sciences (Books) |
| Customer Reviews | 4.3 out of 5 stars 339 Reviews |
A**Y
Works best as a beginners guide.
Very handy booklet for beginners.
B**C
and have had great success implementing things like his marketing templates
I do marketing for a SaaS company, and we have just started doing some promotional events. I've read some of Alex's other marketing books, and have had great success implementing things like his marketing templates, so thought I'd see if he had something for event planning, and sure enough he does! Love this book. This has really helped me successfully plan, manage, and market two events now and the second went better than the first. Highly recommend this book.
H**S
Not what I expected.
I wish there was more reviews/descriptions on this product. It was a great book! However, it was a lot smaller than I expected and it was more related to niche event services like walking events or scavenger hunt events, and I am trying to do event planning for parties and weddings. Some things in book still apply, but wish I knew this up front.
L**G
Worth it!
I was tasked with planning a large event for a company in which I was recently hired. This seemed rather daunting and I knew that I'd have to do some research. I didn't have a lot of time to spend or a lot of money. This book was perfect because it was the right size and the right price and gave me all of the information that I needed...plus some that I didn't know that I needed!
A**R
Helped me promote my events!!!
Found this incredibly useful. Really gives good step-by-step directions and I was able to follow it and it made my event more successful . East to use and follow- really good guideline. I highly recommend it to anyone looking to amp up their game and party planning or throw their first big party
J**N
Informative and useful
As an entry-level event planner, I am always doing research on how to create more successful events and learn how to improve in areas that I lack in. This book has helped me gain a better understanding of different areas involved in events and strategies to improve in those areas. The author describes his own experiences in events and explains how he overcame struggles which helps the reader connect on a more personal level. He also provides resources at the end of the book which I have already taken advantage of!
A**R
Planning your first event with this book is simple
If you ever wanted to create an event, for a conference, for speakers, for business and have no experience this is a great first book! Planning an event is a huge undertaking and a logistical problem. Determining your venue, whether to price your event, how many people you need to plan your event, can you charge a fee for your event and how ill you market the event you plan are all discussed in this book.
B**N
Need to plan an event? Even if you're an amateur, this is the event planning guide to get
I didn't know anything about event planning, let alone marketing, but I do now. I had to organize an event for 300 people and I basically just followed these steps. It's really straightforward. I've read some other of Alex's books and they're all really strong. Really recommend this one, whether you're a professional or an amateur like me.
A**R
Very good event marketing book
This book was very helpfull in planning my event. I didnt know much about event management, I wish i read this book sooner.
N**N
Brilliant
Easy to read straight to the point and so useful thank you I feel much more prepared!! Grateful for you sharing your knowledge
M**A
No merece la oena, demasiado básico.
Muy básico, sólo dice cosas de sentido común para cualquiera, aunque nunca hayas organizado nada, Solo cuenta su experiencia, que ni siquiera es de organizar eventos en sí. No merece la pena, aunque sea barato, mejor invertir ese direro en un libro útil directamente.
A**R
Great read
Such a great read. Gave me all the basics nailing events marketing. So many useful tips, the author knows what he’s talking about
A**R
Excellent Event Marketing/Planning Book!
I was considering doing events and workshops to promote my social media business and this was a great book for this.
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