

👁️🗨️ Worth the Hype, Worth the Stare
NYX PROFESSIONAL MAKEUP Worth The Hype Mascara delivers buildable volume and length with a precision tapered brush. Its waterproof, smudge-proof formula ensures all-day wear without clumping or irritation, suitable for all skin types. Available in classic black and bold gemstone shades, this cruelty-free mascara is a top-rated beauty essential for millennial professionals seeking dramatic lashes with ethical integrity.







| ASIN | B07CJMGXMY |
| ASIN | B07CJMGXMY |
| Best Sellers Rank | #75,201 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #527 in Mascara |
| Brand Name | NYX PROFESSIONAL MAKEUP |
| Color | Black |
| Container Type | Tube |
| Country as Labeled | United States |
| Coverage | Buildable Formula |
| Customer Reviews | 4.4 4.4 out of 5 stars (6,044) |
| Global Trade Identification Number | 00800897140250 |
| Item Dimensions | 0.66 x 0.66 x 4.75 inches |
| Item Form | Liquid |
| Item Volume | 7 Milliliters |
| Item Weight | 0.01 Pounds |
| Item model number | 800897140250 |
| Manufacturer | NYX Cosmetics USA, Inc. |
| Manufacturer | NYX Cosmetics USA, Inc. |
| Mascara Wand Type | straight |
| Material Type Free | Cruelty Free |
| Number of Items | 1 |
| Package Type Name | Tube |
| Product Benefits | Lengthening |
| Product Dimensions | 0.66 x 0.66 x 4.75 inches; 0.23 ounces |
| Skin Tone | All |
| Skin Type | All |
| Specialty | Natural |
| UPC | 800897140250 |
| UPC | 800897140250 |
| Unit Count | 1 Count |
| Water Resistance Level | Waterproof |
A**K
One of the best mascaras I've ever used
Can't find it in stores anywhere but this was on par with high end brand mascaras. My eyes are really sensitive and I experienced no burning or weeping/tearing eyes. Gave the appearance of nicely elongated lashes without clumpiness; just nice and clean. Would buy again and stock up!
H**Y
NYX is the best
This mascara is excellent. It goes on well and stays on. Not clumpy and it does make my eyelashes look longer and thicker. Better than some of the more expensive ones I have tried. I love this brand. The quality is really up there with Bobbi Brown and Mac, and for a fraction of the price. I would highly recommend it.
A**L
Pleasantly Surprised
I’ve been on the hunt for a good mascara for nearly 2 decades. I have to say....I am pleasantly surprised by this mascara. I wasn’t going to hold my breath because of the low price tag. It’s not clumpy, it lengthens well and doesn’t smudge. There’s no flaking or fallout as the day goes on and it holds its shape well. I love that the wand doesn’t come out gloppy with product, just about the perfect amount comes out. I did one eye with this and one eye with a $30 mascara and asked my husband which eye looked better and he pointed to the eye that had THIS mascara on it. Win!
S**H
It's pretty good but definitely not a tubing formula
This mascara coats the lashes well. It would work for someone without hooded eyes. Unfortunately, it is not a tubing formula - it wasn't listed as that, so I can't complain. I was hoping it was based on a prior comment. Because of my hooded eyes, it easily gets stuck on the top of my eyelids and makes me look crazy.
C**G
Loveeeeee it
I’m overall a fan of NYX products but am super picky when it comes to mascara, especially when it comes at a price this affordable. This is one of the absolute best mascaras I have ever used, compared to high end brands this product is 10x better. Not only does it last longer but it applies smoothly, dries quickly, lasts all day, including through my workouts without running down my face, AND I can easily remove it with washing my face and/or a make up wipe. 10/10 recommend!
K**S
Just ok
Nice mascara but doesn’t stay fresh for very long, maybe 3 weeks and it started clumping. Its ok and you get what you pay for.
B**K
Aptly named!
Lives up to the name...yes: it's worth the hype. Longer, fuller lashes without spending a fortune. Stays all day without caking, flaking, smudging, or any of that other stuff so many mascaras are guilty of. Easily removes with soap and water. I liked it so much I tossed my other mascaras and added this to my subscription.
S**R
My new favorite mascara!
So I'm kind of picky about mascaras. I prefer "brushy" applicator, not the plastic ones. I also don't like formulas that require eye makeup remover or won't come off with a basic face wipe. I ALSO don't want to spend too much. Previously I was using the CoverGirl mascara in the orange tube, but this is my new favorite! I LOVE the brush/applicator; the product goes on so easily and can build coverage well; it makes my lashes absolutely pop; AND it's vegan and cruelty-free, all for a great low price. I'm sold!
A**E
Je crois que j’ai trouvé mon nouveau mascara préféré. Deux coups de brosse et ça me suffit, pas de paquets et les cils sont bien allongés, j’ai des longs cils de base. Je recommande
C**A
OK, but the product dried out really, really fast (within weeks). I wonder how old it was or if it has been stored properly.
D**L
This mascara is excellent, it goes on smoothly with no clumps, I've been using it for about 2 years now and wouldn't use any other now. The brush is a good shape and separates the lashes at the same time as applying the mascara. I would definitely recommend it.
T**A
Muy buena. No apelmaza y cumple con el waterproof
A**E
Super buen producto.
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